blue and white website on ipad built on showit

Why I Use Showit For Web Design

When I started out as a brand and web designer, I remember being so confused on which builder to choose. SquareSpace, Showit, Divi Theme, and don’t even get me started on Shopify. It was such an overwhelming process, and it kept me paralyzed for months. But now that I got some skin in the game, and some websites under my belt, I can share with you why I settled on Showit with WordPress with pros and cons on each platform.

Design Autonomy

I cannot stress how helpful it is that Showit gives you full control over the design of your website. With its drag and drop capabilities, designers are able to make beautiful and unique designs without the stress of CSS.

Each time I create a site, I first create a wireframe. That’s basically a series of blocks that organize a website. Think of it as the skeleton. Once the client approves of that, it’s on to the design. I personally design all of my websites in Photoshop first. It’t where I’m comfortable, and I’m able to get a bird’s eye view of the entire page/site.

I remember creating my first website for a client. I was completely sold on SquareSpace. I picked a theme after weeks of research, and I was completely stuck when I realized I couldn’t customize as much as I wanted to without going into code overload. I was so confused.

I remember seeing another designer talk about using Showit, and decided to give it a try. They gave me two weeks to build the site of my dreams. I had the site done in FOUR DAYS.

Showit operates really similarly to Photoshop and Illustrator, so web designers can breathe a sigh of relief.

pillow with plants on one side and quote that says showit operates similarly to photoshop and illustrator

No Code

Now don’t get me wrong, code is a powerful tool that not enough designers give attention to – myself included. However, my clients come to me because they value my designs and conversion strategy, not because of how well I can crank out JAVASCRIPT code.

As you design, Showit does the designing for you. You create the face of the website, while they code the back. Not only does that save time for designers, but it also helps with ease.

Easier for Clients

I never wanted to be that designer that kept her clients stuck. I want my clients to not only have a better brand presence, but also learn something during the process. Showit is so easy for clients as well. It’s a visual dashboard, so after the initial walkthrough I record for my clients, they are generally good to go. They don’t have to call me for every banner update, and I can rest knowing I educated a business owner.


Showit has such an amazing support team. In your dashboard, there’s a little chat box in the bottom right hand corner. I’ve messaged them at 1 a.m. in the morning, and met with either a chat back or article to help me tackle the problem quickly. There’s also a Showit User Facebook group where users can help each other answer questions quickly.


Showit calls WordPress its home.  No one has to second guess just how powerful WordPress is as a blogger platform. They reign supreme when it comes to website builders. Once you’re done with your website, you can either buy/link your domain and leave the hosting up to them. No more middle man.


This wouldn’t be completely honest if I didn’t list some of the things that need attention. I love Showit, and so do my clients, but it’s not a once size fits all.


Showit isn’t the industry leader when it comes to e-commerce. If you have a site that has more than 20 products, Shopify is going to be your go-to. Showit can handle light e-commerce sites with buy buttons from Shopify and PayPal. It also has membership site capability and integration with WooCommerce. However, if you are strictly a product based business Shopify is your way to go. Showit leans more toward service based businesses.

Longer Website Build

You can’t design for web and mobile at the same time, and that can be time consuming. If I change something in the website view, then I would have to go on the mobile site and do the same thing. Of course it’s a price to pay for having a completely customizable site, but can be tedious.

Screen Responsiveness

It can be a bit tricky to make sure that Showit appears as beautiful on my MacBook as it does on someone’s Galaxy Note. You have to be extra intentional to test out the site on multiple screens and sizes. I’ve also learned to make my designs more centered so that I don’t have to worry about things getting wonky on huge screens.

The Bottom Line

Out of sites like Wix and Weebly, Showit completely blows them out of the water. The drag and drop capabilities are un-matched. It’s similar to site builders like Divi Theme, however I enjoy the user experience and support on Showit better.

brown pillow and plants; quote on the side that says showit blow sites like wix and weebly out the water

It’s not to go-to for 100% product based businesses, and their screen responsiveness needs a little extra attention, but you’re able to design the EXACT site that will have your ideal clients drooling.

Showit gets a gold star from me! Let me know your favorite site builder.

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